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Adrian Caballero Studio

Professional social media management

Posting every day isn't a strategy. Many brands keep their social media active without really knowing what objective each post is pursuing.

We manage social media with a real content strategy: we define goals, editorial line, calendar and production, and we measure results beyond likes and followers.

What we do

The service, in detail.

Content strategy

We define content pillars, brand tone and objectives per platform.

Editorial calendar

Monthly post planning aligned with key dates and moments for the business.

Content production

We coordinate the audiovisual and graphic production each post needs.

Community management

We respond to and follow up on interactions, in line with the brand's voice and guidelines.

Who it's for

Is this right for your brand?

  • Brands posting without a strategy and not seeing real growth.
  • Businesses that need a constant presence but have no in-house content team.
  • Companies that want to integrate social media with their overall business strategy.
  • Brands that already produce audiovisual content with us and need strategic management.

What's included

What you'll get.

  • Audit of current social media and strategy definition.
  • Monthly editorial calendar.
  • Coordination of content production.
  • Publishing and basic community management.
  • Monthly performance report per platform.

Our process

How we approach this service.

  1. 01

    Audit

    We review the current state of the social accounts and their historical performance.

  2. 02

    Strategy

    We define content pillars, tone and objectives per platform.

  3. 03

    Calendar

    We plan the month's content with set dates and topics.

  4. 04

    Production and publishing

    We coordinate the needed production and publish according to the calendar.

  5. 05

    Report and adjustment

    We measure results and adjust next month's strategy.

FAQ

Questions we hear a lot.

  • Strategy, calendar and management are. Audiovisual production is coordinated alongside the video or photography service depending on the volume needed.

  • It depends on the starting point and the objective. We discuss this in the initial audit to set realistic expectations.

  • We decide together which platforms are worth the effort based on your audience and objectives.

Does your social media need a real strategy?

Tell us how your current presence is doing and what you'd like to achieve.